Inception Media Improve ID 474
123.1 M
requests 2026-07
4.9 M
impressions · 3.964 % of requests
359,759
uniques on impressions (exact)
407,949
estimated uniques on requests
301.8
requests per unique · fair
Uniques per month
Dashed = estimated uniques on requests; solid = exact uniques on impressions.
Exposure frequency 2026-07 (impressions per unique)
Bars = share of uniques; line = share of impressions made by those uniques.
History
Uniques by number of requests in the month:123-56-1011-5051+
| Month | Days | Requests | Impressions | Imp/Req | Imp. uniques | Est. uniques | Req/unique | Requests per unique | Reliability |
|---|---|---|---|---|---|---|---|---|---|
| 2026-05 | 31 | 143.6 M | 3.7 M | 2.589 % | 172.2 k | 387.6 k | 370.6 | fair | |
| 2026-06 | 30 | 661.6 M | 11.3 M | 1.702 % | 1.5 M | 2.5 M | 262.7 | fair | |
| 2026-07 | 31 | 123.1 M | 4.9 M | 3.964 % | 359.8 k | 407.9 k | 301.8 | fair | |
| 2026-08 | 31 | 93.9 M | 6.7 M | 7.150 % | 386.4 k | 416.7 k | 225.4 | fair | |
| 2026-09 | 30 | 214.5 M | 16.1 M | 7.495 % | 597.5 k | 747.8 k | 286.8 | fair |
Impressions per unique distribution · 2026-07
| Impressions per unique | Uniques | % uniques | Impressions | % impressions |
|---|---|---|---|---|
| 1 | 44,217 | 12.3 % | 44,217 | 0.9 % |
| 2 | 29,273 | 8.1 % | 58,546 | 1.2 % |
| 3 | 22,582 | 6.3 % | 67,746 | 1.4 % |
| 4-5 | 39,583 | 11.0 % | 176,408 | 3.6 % |
| 6-10 | 68,395 | 19.0 % | 532,745 | 10.9 % |
| 11-20 | 89,893 | 25.0 % | 1,350,160 | 27.7 % |
| 21-50 | 56,534 | 15.7 % | 1,627,106 | 33.3 % |
| 51-100 | 6,568 | 1.8 % | 446,349 | 9.1 % |
| 101-1000 | 2,663 | 0.7 % | 493,258 | 10.1 % |
| 1000+ | 51 | 0.0 % | 83,590 | 1.7 % |