ZenoFon ID 72
27.2 M
requests 2026-05
538.3 k
impressions · 1.981 % of requests
195,483
uniques on impressions (exact)
732,948
estimated uniques on requests
37.1
requests per unique · fair
Uniques per month
Dashed = estimated uniques on requests; solid = exact uniques on impressions.
Exposure frequency 2026-05 (impressions per unique)
Bars = share of uniques; line = share of impressions made by those uniques.
History
Uniques by number of requests in the month:123-56-1011-5051+
| Month | Days | Requests | Impressions | Imp/Req | Imp. uniques | Est. uniques | Req/unique | Requests per unique | Reliability |
|---|---|---|---|---|---|---|---|---|---|
| 2026-01 | 31 | 41.0 M | 1.3 M | 3.195 % | 382.5 k | 1.3 M | 32.7 | fair | |
| 2026-02 | 28 | 43.3 M | 1.5 M | 3.433 % | 448.3 k | 1.4 M | 30.9 | fair | |
| 2026-03 | 31 | 46.6 M | 2.5 M | 5.372 % | 571.5 k | 1.5 M | 30.8 | fair | |
| 2026-04 | 30 | 45.7 M | 1.2 M | 2.628 % | 389.3 k | 1.4 M | 33.2 | fair | |
| 2026-05 | 31 | 27.2 M | 538.3 k | 1.981 % | 195.5 k | 732.9 k | 37.1 | fair | |
| 2026-06 | 30 | 454.0 k | 3.8 k | 0.847 % | 2.9 k | 24.6 k | 18.4 | fair * | |
| 2026-07 | 31 | 172.1 k | 1.1 k | 0.656 % | 944 | 11.3 k | 15.2 | fair * | |
| 2026-08 | 31 | 141.8 k | 415 | 0.293 % | 369 | 7.2 k | 19.8 | rough * | |
| 2026-09 | 30 | 158.0 k | 720 | 0.456 % | 621 | 9.2 k | 17.1 | rough * |
Impressions per unique distribution · 2026-05
| Impressions per unique | Uniques | % uniques | Impressions | % impressions |
|---|---|---|---|---|
| 1 | 115,023 | 58.8 % | 115,023 | 21.4 % |
| 2 | 33,652 | 17.2 % | 67,304 | 12.5 % |
| 3 | 15,114 | 7.7 % | 45,342 | 8.4 % |
| 4-5 | 13,747 | 7.0 % | 60,129 | 11.2 % |
| 6-10 | 10,578 | 5.4 % | 78,865 | 14.7 % |
| 11-20 | 4,750 | 2.4 % | 67,555 | 12.5 % |
| 21-50 | 2,117 | 1.1 % | 64,011 | 11.9 % |
| 51-100 | 418 | 0.2 % | 28,133 | 5.2 % |
| 101-1000 | 84 | 0.0 % | 11,940 | 2.2 % |