Totally Media ID 225
2.5 M
requests 2026-02
728
impressions · 0.029 % of requests
339
uniques on impressions (exact)
2,280
estimated uniques on requests
1088.5
requests per unique · rough *
Uniques per month
Dashed = estimated uniques on requests; solid = exact uniques on impressions.
Exposure frequency 2026-02 (impressions per unique)
Bars = share of uniques; line = share of impressions made by those uniques.
History
Uniques by number of requests in the month:123-56-1011-5051+
| Month | Days | Requests | Impressions | Imp/Req | Imp. uniques | Est. uniques | Req/unique | Requests per unique | Reliability |
|---|---|---|---|---|---|---|---|---|---|
| 2026-01 | 31 | 2.6 M | 453 | 0.018 % | 209 | 1.5 k | 1754.6 | rough * | |
| 2026-02 | 28 | 2.5 M | 728 | 0.029 % | 339 | 2.3 k | 1088.5 | rough * | |
| 2026-03 | 31 | 2.4 M | 1.3 k | 0.055 % | 444 | 2.3 k | 1032.1 | rough * | |
| 2026-04 | 30 | 2.4 M | 737 | 0.030 % | 239 | 1.3 k | 1883.7 | rough * | |
| 2026-05 | 31 | 2.7 M | 1.2 k | 0.042 % | 362 | 1.8 k | 1504.4 | rough * | |
| 2026-06 | 30 | 2.3 M | 1.2 k | 0.054 % | 473 | 2.6 k | 880.9 | rough * | |
| 2026-07 | 31 | 2.7 M | 561 | 0.021 % | 194 | – | – | – | too few users |
| 2026-08 | 31 | 2.6 M | 297 | 0.011 % | 108 | – | – | – | too few users |
| 2026-09 | 30 | 2.0 M | 685 | 0.034 % | 278 | 1.6 k | 1253.8 | rough * |
Impressions per unique distribution · 2026-02
| Impressions per unique | Uniques | % uniques | Impressions | % impressions |
|---|---|---|---|---|
| 1 | 215 | 63.4 % | 215 | 29.5 % |
| 2 | 57 | 16.8 % | 114 | 15.7 % |
| 3 | 26 | 7.7 % | 78 | 10.7 % |
| 4-5 | 16 | 4.7 % | 67 | 9.2 % |
| 6-10 | 18 | 5.3 % | 122 | 16.8 % |
| 11-20 | 4 | 1.2 % | 53 | 7.3 % |
| 21-50 | 3 | 0.9 % | 79 | 10.9 % |